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INSIDE; BMUET(TE) 2022 AUTUMN WINTER 

“BOURGEOIS GESTURE”

STORY

Identifies the concept of the bourgeois attitude and gesture. 

As a characteristic of the middle class that embodies their desire to rise in social status and progressive ideology in 19th century europe, Bourgeois bring the upper-class's culture and aesthetic eyes to lower social strata.

 

It paved the way for styles that captured the desire for the intelligent, the sophisticated and self-confessed but infused it with a decorative spirit that made it chic.

bourgeois embodies the impact of heritage code with luxurious touch and classic silhouettes that certainly cater to the contemporary look and we express bourgeois gesture to reflect their rebellious aesthetic. 

CREATIVE DIRECTOR_ JINA UM / BYUNGMUN SEO
PRODUCER_ CAMILLE PARK
FILM_ VEGETARIAN PITBULL
PHOTOGRAPHER_ CHRIS CHOI / MINYOUNG KIM
HAIR_ SEUNGJIN KIM
MAKE UP_ SEYOUNG OH
SHOW MUSIC_ YOUNGJAE YOO
SUPPORTED BY SEOUL'S 10 SOUL 

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